The Most Underrated Way to Impress at Your Product Launch
A product launch is more than a presentation—it’s a performance. Every detail, from lighting to signage, plays a role in shaping how your brand is remembered. And yet, one powerful element is still consistently underestimated: the catering.
At Lavish, we’ve helped elevate product launches across industries—from fashion and tech to F&B and real estate. The brands that stand out? They use food not just to feed—but to frame the story. Here’s why catering is the most underrated tool in your launch arsenal, and how Lavish brings it to life.
Food Is Part of the Brand Experience
You can have flawless slides and a showstopping venue—but if your guests are sipping flat drinks and picking at dry finger food, the atmosphere fizzles. Great food amplifies your message. It says:
You care about details
You understand your audience
You’ve thought through the entire experience
Lavish offers cocktail canapés, live stations, styled buffets, and dessert tables that not only serve, but support your brand story.
Match Your Menu to the Moment
“What you serve should say who you are.”
Are you launching a high-tech product? Choose minimalist, elegant bites.
A bold fashion line? Go with vibrant colours and daring flavours.
A lifestyle brand? Think seasonal ingredients and wellness-forward dishes.
Lavish helps you curate menus that align with:
Your product’s design and positioning
Your audience profile (media, partners, clients, influencers)
The mood of the room—daylight, cocktail hour, or gallery setting
Every tray, box, or table becomes an extension of your visual identity.
Food That Keeps Guests Talking (and Staying)
The longer guests stay, the more immersed they are in your brand. Lavish menus are designed to keep interest high with:
Rotating canapés that surprise every 30 minutes
Custom-styled dessert bars as a visual anchor
Live stations that double as entertainment
We even help you schedule food moments around your programme, so that catering supports—not disrupts—your flow.
Everything Is Styled—Because Presentation Matters
At Lavish, we style our setups the way designers style a showcase:
Coordinated colour palettes
Elegant signage and plating
Floral and decor styling (optional add-ons)
Clear dietary labels and brand integration on request
Want your logo on dessert cards? A table that matches your packaging colours? Done.
Need Flexibility? We've Got That Too
Whether you're launching at a co-working space, showroom, or private gallery, Lavish handles:
Setup in unconventional or tight venues
Power supply planning for live stations
Timed drop-offs for bento boxes or party boxes
Discreet, professional service staff (upon request)
We scale up or down depending on your goals—without losing the polish your brand deserves.
Launch Something That Tastes as Good as It Looks
Your launch is your brand’s moment. Make it unforgettable—with food that’s beautiful, thoughtful, and strategically timed. Lavish helps you create an experience where guests don’t just notice the catering—they remember it.
Explore our corporate event catering, from canapés to buffets to custom dessert styling. Or get in touch to plan a product launch that truly makes its mark.
